Making Sure Your Patient Care Doesn’t Stop at the Door
Your Healthcare Organization has a noble mission, taking care of people. But patient care doesn’t just begin or end when they walk through your door; being part of your community means finding ways to keep it healthy and strong– community involvement can do the same for your brand.
Being involved in public service should be a large part of your Healthcare brand. Showing a commitment to keeping your community healthy speaks volumes about who you are as an organization. Find a community organization that you’re interested in; think about what you can bring to it and in turn what you’ll bring to the people around you. Being involved should be much more than having a few employees sit on a board, this should be a true service, an investment in future patient care.
Finding a service organization that aligns with your core principles will make for the perfect partnership. Look into blood drives, health screenings, preventative healthcare in at risk areas, events that require outreach and elbow grease.
Community involvement will allow you to take a hands-on approach and establish a relationship with would-be patients that may end up walking through your doors. Looking beyond immediate patient care shows that you’re invested in the growth of, not only your organization but, the people you serve.
If you take nothing else from this blog post, please take this: If you don’t have programs designed to encourage your employees to get involved in the community, start one immediately. Getting your employees out in the community means getting your healthcare brand Advocates out into the community. The rewards for community involvement are worth double the time and effort.