Pinpoint For Health

Nonprofit Healthcare Branding

BRANDING FOR THE GREATER GOOD

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Maintaining Your Healthcare Brand In A Crisis

August 22, 2016 By Jaci Leave a Comment

In the past week and a half, Louisiana has seen intense flooding resulting in so many homes and businesses’ damaged or lost. It’s hard enough to watch tragedy strike on our televisions, but it’s heartbreaking to see family and friends suffer in your own community. It’s in times like these when the true meaning of […]

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Filed Under: Crisis

Preparing your Community for a Crisis

November 30, 2015 By Jaci Leave a Comment

preparing-community-crisis

As winter begins to show its teeth, it’s important to be ready for whatever Mother Nature throws your way – make sure your healthcare organization is positioned as a trusted resource within your community. Emergency preparedness though, is important for more reasons than just bad weather. Natural disasters for example, can happen anywhere, but so […]

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Filed Under: Crisis, Culture, Differentiation, Messaging, Nonprofit Hospitals, Patient Experience, Public Relations, Thought Leadership, Trust, Uncategorized, Volunteers

ABOUT PINPOINT FOR HEALTH

Pinpoint For Health is about how branding your Nonprofit Healthcare Organization can increase awareness, loyalty, and action. Here, you’ll find tons of original content that will teach you how to keep your organization relevant and emotionally significant to your audience. My name is Jaci Russo and I’ll help you better understand healthcare branding here at Pinpoint For Health.

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